Samir Husain

Analytics leader, 7+ years across ads, product, and sales analytics. Strongest in ad monetization, forecasting, experimental design, and getting stakeholders aligned on what the data actually says.

Years Experience

$0M+

Incremental Revenue

0 yrs

Avg Tenure

Age

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Experience Journey

Driving ad monetization strategy for a global streaming platform, bringing expertise in revenue optimization, forecasting, and data-driven decision making.

Led a team of analysts on a $40M Ads and Subscriptions portfolio, owning forecasting, aligning with business goals, and delivering insights through executive reporting.

$600KIncremental gains via funnel performance optimization and deep-dive retention analysis.

$1MRevenue leakage uncovered by analyzing user behavior and improving fraud detection systems.

Led competitive intelligence and in-depth user journey analysis to uncover monetization opportunities, influencing strategy for programmatic and direct ads sales.

$2.5MIncremental revenue growth driven by direct strategic influence on sales teams.

$1.5MRevenue captured through clickstream session reconstruction and root cause analysis.

Developed measurement frameworks for ML-powered ad buying algorithms and optimized attribution funnels.

$3.5MIncremental subscription revenue unlocked via A/B testing and user journey optimization.

$400KSaved by migrating data pipelines from Adobe/GA to an internal warehouse.

Led end-to-end client onboarding, database configuration, and dashboard development.

60%Reduction in manual reporting time through automated dashboard development.

Led development of a performance benchmarking product for programmatic monetization across 30 major US publishers.

75%Reduction in manual work by building an R-based system to standardize identifiers.

Technical Proficiency

Programming

PythonSQLRReact (Basic)Swift (Basic)

Tools

TableauDatabricksGoogle Cloud PlatformDomoPowerBIAmplitudeGoogle Analytics

Analytics

Revenue OptimizationA/B TestingData ModelingForecastingExperimental Design

Education

Purdue University, Krannert School of Management

Master of Science in Business Analytics and Information Management

May 2020

Dean's List

Built an automated computer vision tool using Tesseract OCR and TensorFlow to identify labels from product images with 93% accuracy, delivering $7.5M in potential savings.

Birla Institute of Technology and Science

Master of Business Administration

June 2017

Rajiv Gandhi Technical University

Bachelor of Engineering

June 2015

Electronics and Communication

Samir Husain

Experience Journey

Netflix

Associate, Programmatic Ads Monetization

Chegg Inc.

Manager - Ads and Subscription Analytics

Senior Business Analyst - Ads

Business Analyst - Ads

STAQ Inc.

Analyst (Contract)

DataBeat Consulting Ltd.

Business Analyst